Privacy Policy

Besideo is a creative pet experience. It lets users create pet profiles, interactive Portraits, illustrated Stories, imaginative letter-style content, and private Moments from the photos and details they choose to provide.

California LED Fire is the legal operator of Besideo and is responsible for this Privacy Policy.

We may collect the following categories of information.

• Account information, such as your email address, user ID, account ID, and Apple or Google login identifiers.
• Pet profile information and user-generated content, such as pet names, timelines, impressions, letters, moments, text, photos, videos, and related pet materials.
• Device and app identifiers, such as device ID, install-scoped identifiers, app version, device type, notification permission status, push token, and IDFA or AAID where available and permitted.
• Subscription and payment information, such as purchase history, plan type, subscription state, purchase restoration state, and App Store or Google Play purchase metadata.
• Product interaction and analytics data, such as app install, open, and activate events, feature usage records, campaign, deep link, and UTM parameters.
• Advertising data, such as ad attribution events, ad campaign information, advertising identifiers where available and permitted, and purchase or subscription event metadata. Optional rewarded advertising may also involve IP addresses, ad views and interactions, and SDK diagnostic or performance information.
• Crash, performance, diagnostic, log, security, and abuse-prevention data.
• Website information, such as basic access logs and information you voluntarily submit through forms, waitlists, email subscriptions, or support requests.

We use information to provide, maintain, protect, and improve Besideo.

• Provide app features, account login, and account security.
• Create and maintain your personalized pet space.
• Process pet content, photos, videos, letters, moments, and generated pet experiences.
• Store and display letters, moments, photos, and videos.
• Process letter-style replies and related personalized experiences.
• Manage subscriptions, App Store or Google Play purchases, purchase restoration, and usage permissions.
• Send service notifications when you allow them.
• Provide customer support and handle access, export, correction, and deletion requests.
• Diagnose crashes and performance issues, troubleshoot problems, prevent abuse, and improve product stability.
• Analyze product usage and improve our features.
• Attribute installs and purchases to marketing campaigns, measure advertising effectiveness, and optimize delivery of our own ads.
• Deliver and measure optional rewarded advertisements, prevent advertising fraud, and verify reward eligibility.

We use push notification tokens, install-scoped device identifiers, notification permission status, and account association to send optional service notifications, such as letting you know when your Love Space generation is complete. We do not use push notifications for advertising, tracking, or selling/sharing personal data.

Some features may use AI or automated systems to generate portraits, stories, illustrations, and letter-style text based on the information you provide.

Generated outputs are fictional, may be inaccurate, and should not be treated as factual communications or professional advice.

To provide these features, relevant pet profile information, photos, text, or other pet content may be sent to AI or generation service providers for processing.

Unless you give explicit consent, we will not use your private pet content to train third-party foundation models.

We do not send pet names, photos, videos, letters, moments, user text, AI prompts, or generated pet content to Meta or other advertising platforms for advertising attribution or measurement.

Some cross-pet features may create scenes that include derived representations of pets from more than one participating user. A derived representation is an AI-generated, illustrated, or stylized depiction created from eligible pet photos and profile details; it is not an original photo, video, or pet profile.

Cross-pet features are enabled for your pet only after you make an affirmative choice to participate. Another participating user may then view or receive generated content that includes your pet's derived representation, and you may view or receive generated content that includes representations of their pets.

We do not disclose your original pet photos or videos directly to other users through cross-pet features. Cross-user generated results use only derived representations of pets.

We do not include your private profile details, letters, moments, account information, contact information, or identity in content shown to other users through cross-pet features. AI and generation service providers may process eligible pet content only as needed to create and deliver these features on our behalf.

Permission to participate in cross-pet features does not permit us to use private pet content or derived pet representations in advertising or to train third-party foundation models. Either use would require separate explicit consent.

You may opt out of cross-pet features or withdraw this permission at any time. After your choice takes effect, we will stop using your pet's derived representation in new cross-user generations or displays.

You may withdraw permission by contacting us at support@besideo.com. Withdrawal, pet-space deletion, and account deletion stop future cross-user use of your pet but do not remove shared stories already delivered to another user's account. Those shared stories remain available to the recipient. Copies another user exported or saved outside Besideo may also remain outside our control.

Where this feature is available, eligible Basic users may choose to watch a rewarded advertisement provided through Google AdMob to receive an additional letter allowance. Participation is optional, and rewards are granted only after server-side verification.

Google Mobile Ads and enabled advertising partners may process IP addresses, device and advertising identifiers where available and permitted, ad views and interactions, and diagnostic or performance information to deliver and measure advertisements and prevent fraud. An IP address may be used to estimate a device’s general location. Processing depends on applicable consent choices, platform settings, and enabled advertising features.

Besideo does not send pet photos, videos, letters, Moments, or other private pet content as advertising request parameters. For reward verification, Besideo supplies an opaque, short-lived reference rather than an account ID, email address, or pet ID in the advertisement’s server-side verification custom data.

Where required, we present a consent or opt-out message. You can revisit available choices through Ad privacy options in Settings, including withdrawing consent or choosing not to sell or share data for advertising where applicable. Device privacy controls remain available separately.

To provide and protect the service, we may share necessary information with or entrust processing to third-party service providers.

For advertising attribution, advertising effectiveness measurement, product analytics, and delivery optimization, we may share limited event data, identifiers, advertising data, and purchase or subscription status with advertising attribution or analytics providers.

We do not share private pet content with advertising platforms.

• Google AdMob and User Messaging Platform (UMP), and enabled advertising partners, for optional rewarded advertisements, consent and privacy choices, ad measurement, and fraud prevention.
• Cloud infrastructure, database, and storage providers.
• Authentication and sign-in providers.
• AI model, image generation, or content generation providers.
• Apple App Store and Google Play for subscriptions, purchases, purchase history, payment status, restoration, refunds, and store account handling.
• Firebase Analytics for product analytics, app lifecycle events, feature usage, and device or app identifiers.
• Firebase Crashlytics for crash, performance, and diagnostic data.
• Firebase Messaging and Apple Push Notification service (APNs) for push tokens, notification permission status, and notification delivery.
• Meta App Events and Facebook SDK for limited app events, identifiers, advertising data, attribution, advertising effectiveness measurement, and delivery optimization where permitted by platform rules and your settings.
• Crash monitoring, logging, security, and abuse-prevention providers.
• Basic website analytics providers, including Google Analytics for website traffic and usage measurement.
• Email, customer support, and user support tools.
• Website hosting, forms, waitlist, or mailing list tools.

Your original pet photos, videos, letters, moments, and private profile details are private by default.

If you use family-sharing features, invited family members who accept the invitation may enter the same pet space for the same pet.

If you affirmatively choose to participate in an optional cross-pet feature, a derived representation of your pet—not your original pet content or account details—may appear in generated content delivered to other participating users.

The current version does not treat Moments or cross-pet outputs as a public sharing feed and does not make your original private pet content public by default.

We keep relevant information while your account or pet space exists, unless you request deletion or we must retain certain records for legal, security, payment, or dispute-handling reasons.

Shared stories already delivered to another user are retained as described in the cross-pet section above.

Signing out does not delete your account, pet space, letters, or moments.

If you want to delete your account, delete a pet space, export data, or correct information, please contact us using the details below.

Depending on the laws in your region, you may have the right to view the information we hold about you, request export of your data, request correction of inaccurate information, request deletion of your account or related content, withdraw consent, object to or restrict certain processing, or learn whether we sell or share your personal information.

iOS users can limit tracking through App Tracking Transparency (ATT) and system privacy settings. You can also use device advertising identifier settings and platform privacy settings offered by providers such as Meta/Facebook, Apple, and Google.

You can contact us to request access, deletion, withdrawal of consent, or help with privacy questions. For advertising choices, use the controls described in Optional rewarded advertising. We do not share private pet content such as pet names, photos, videos, letters, moments, user text, AI prompts, or generated pet content with advertising platforms.

To exercise these rights, contact us at support@besideo.com.

Besideo is not intended for children under the age of 13. If we discover that we collected personal information from a child under 13, we will delete the relevant information in accordance with applicable law.

We take reasonable technical and organizational measures to protect your information, but no internet service can guarantee absolute security.

We may update this Privacy Policy from time to time. If there are material changes, we will notify you through the app, website, email, or another reasonable method.

Besideo is provided by California LED Fire. If you have a privacy question, data request, or need help understanding this policy, email support@besideo.com.